Snacks & Candy

Kinder Joy to Feature Minion Characters

Limited-edition toy release to launch in June
Kinder egg
Photograph courtesy of Ferrero

CHICAGO — With the release of the new Minions: The Rise of Gru movie delayed from May to July, Minions fans can get their fix via the newest additions to Kinder Joy's candy and surprise toy release.

The latest Kinder Joy from Chicago-based Ferrero is a line of limited-edition eggs featuring Illumination’s Minions inside. The line extension of seven Minions toys will launch to retail on Monday, June 1.

Approved for children ages 3 and older, kids can assemble their favorite Minions characters, such as Kevin, Stuart and Bob, while enjoying the confectionery treat’s creamy layers and chocolate-covered wafer bites filled with sweet milk-cream and cocoa, according to the company.

The suggested retail price for each Kinder Joy surprise egg is $1.79.

Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Technology/Services

How to Make the C-Store the Hero for Retail Media Success

Here’s what motivates consumers when it comes to in-store and digital advertising

Mergers & Acquisitions

Soft Landing Now, But If Anyone Is Happy, Please Stand Up to Be Seen

Addressing the economic elephants in the room and their impact on M&A

Foodservice

Opportunities Abound With Limited-Time Offers

For success, complement existing menu offerings, consider product availability and trends, and more, experts say

Trending

More from our partners