CERES, Calif. -- California's largest independently owned car wash company has added a Prime Shine facility in Ceres, Calif. The new car wash opened December 23--it and a new Cruisers gas station and convenience store are located on the busy corner.
"We partnered with our good friends at Cruisers for the ultimate in convenience. Fill up your tank, get a cup of coffee and wash your car all in one convenient location," said Evan Porges, president of Modesto, Calif.-based Prime Shine.
The new facility is the 16th in Prime Shine's service area, which stretches from Lodi to Merced. The company opened its first car wash in Ceres in 1994. It now has 145 employees in Stanislaus, San Joaquin and Merced counties.
"With the success of our [other Ceres] location, we thought it was time to provide the citizens of Ceres with another Prime Shine option that might be more convenient for those on the other side of the city," Porges said.
Modesto-based Boyett Petroleum offers a variety of products and services nationwide, including wholesale fuel sales, retail and petroleum management services, agricultural fuel sales and the Cruise Americard universal fleet fueling card. It operates more than 50 retail locations under the Cruisers, Boyett Petroleum and Kwik Serv brands. The Cruisers name is taken from Modesto's American Graffiti heritage. George Lucas, who made the movie, grew up there.
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