SALT LAKE CITY -- Skip has integrated with ZipLine's automated clearing house (ACH) private-label debit consumer payment platform. The Skip development team partnered with ZipLine over the summer to connect their systems via an application programming interface. Both organizations' respective products and services now work together, providing frictionless mobile checkout with the ZipLine Payments as Loyalty platform for both retail clients and customers.
The ZipLine partnership started with Skip's rollout of frictionless checkout at Ricker Oil, Anderson, Ind. With nearly one in five c-stores already utilizing ZipLine for merchant-branded payments, this integration point allows Skip to enable more automated ACH payments by cross-selling ZipLine's product.
"In planning the Ricker's launch over the past few months, our conversations really focused on how our app can drive in-store transactions,” said Chase Thomason, CEO and founder of Skip.
ZipLine's Payments as Loyalty platform is best known for its merchant-branded card and mobile payment platforms, which leverage low-cost ACH fees into consumer rewards. Partnering with Skip enables more ACH payments and will leverage ZipLine's fuel incentive-based loyalty to convert more in-store transactions via Skip's technology, pushing customers from the forecourt to the food court.
"ZipLine's private-label merchant-branded debit cards and mobile payments already increase frequency of visit. By combining with Skip's frictionless checkout technology, we anticipate substantial growth for both parties, particularly with in-store transactions,” said Danilo Portal, chief innovation officer of ZipLine.
Portland, Maine-based ZipLine provides branded payment and rewards-driven loyalty programs to retailers in the United States.
Skip, based in Salt Lake City, is an app developer that facilitates frictionless checkout. Customers shopping with participating retailers can scan items they buy through the app, bypassing the checkout line. Skip displays the price of items purchased as customers shop. It also includes built-in coupons and can point shoppers to the location of an in-store item they are looking for.