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Thirsting for Innovation
New to You
Cold Brew’s Close-Up
Fresh at the Fountain
Fresh Takes
More Flavors, More Frozen
Icy Fun
Smoothie King
Keep It Frozen
Just for You
Sweet Add-Ons
Custom Fits
Creamy Creations
Beyond the Beverage
Sustainable Sipping
That’s an Order
Slice and Dice
Generational Differences
Male vs. Female Preferences
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Photograph: Shutterstock
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Thirsting for Innovation
Fresh Takes
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Consumers were most likely to consider purchasing beverages with a fresh, light appeal, such as freshly squeezed juice, watermelon water or carbonated waters.
4 of 18
Photograph: Shutterstock