Beverages

Red Bull Summer Edition Strawberry Apricot Launches in May

Drink will first be available in Walmart
 Red Bull Summer Edition Strawberry Apricot
Photograph courtesy of Red Bull

SANTA MONICA, Calif. — Red Bull Summer Edition Strawberry Apricot is the latest flavor in the energy drink brand’s Red Bull Edition series. The limited-time offer will be available on April 4 in some retailers and on May 1 nationwide.

The new flavor tastes like strawberry, apricot and a touch of peach, Red Bull said. It’s available in 8.4-ounce and 12-ounce orange-colored matte cans. The drink will launch first in Walmart and be available while supplies last.

The drink has 80 milligrams of caffeine per 8.4-ounce can, or about as much caffeine as a cup of coffee. Red Bull Summer Edition Strawberry Apricot also is made with B-group vitamins, real sugars and amino acid Taurine.

Red Bull North America, Santa Monica, Calif., is known for its signature Red Bull Energy Drink. The brand’s 2021 Red Bull Summer Edition was Dragon Fruit.  

Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Foodservice

Opportunities Abound With Limited-Time Offers

For success, complement existing menu offerings, consider product availability and trends, and more, experts say

Snacks & Candy

How Convenience Stores Can Improve Meat Snack, Jerky Sales

Innovation, creative retailers help spark growth in the snack segment

Technology/Services

C-Stores Headed in the Right Direction With Rewards Programs

Convenience operators are working to catch up to the success of loyalty programs in other industries

Trending

More from our partners