Chester’s Chicken is hosting a Battle of the Bites this fall, having a flavor showdown between its reigning champ, Honey Stung Chicken Bites, against a new challenger, Sweet Chili Chicken Bites.
Customers can choose chicken bites sauced and tossed in Frank’s RedHot Stingin’ Honey Garlic or the new sauce, Frank’s RedHot Sweet Chili. They also can mix and match: Chester’s Chicken Bites Combo features eight chicken bites, the choice of two sauce flavors, a small side and a honey butter biscuit. This combo introduces Chester’s new marinated breast chunks along with the new sauce.
“Our Honey Stung Chicken Bites made with Frank’s RedHot Stingin’ Honey Garlic Sauce are a popular menu item, so it’s time we gave it a little competition with another delicious flavor from Frank’s RedHot,” said William Culpepper, vice president of marketing, Chester’s Chicken, Alabama, Birmingham. “Guests will vote with their tastebuds.”
Customers will be able to vote one of three ways: via a QR code found on the packaging, the Chester’s Club loyalty program, or the brand’s social media pages. Updates on how each flavor is performing will be shared monthly on Chester’s social media pages, with the winner being announced in January.
Additionally, Chester’s is offering a Mix-N-Match Flavor Pack, which includes 24 chicken bites with the choice of three sauce flavors, along with three dipping sauces on the side.
The Chicken Bites Combo starts at $8.99 but might vary by location; the Mix-N-Match Flavor Pack is $19.99. Both are available starting now at participating Chester's locations nationwide for a limited time.
Chester's Chicken, a quick-service restaurant concept, has 1,100 locations and has been in business for more than 50 years. Chester’s offers fried chicken in convenience stores, truckstops and supermarkets.
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