Bounteous Acquires Hathway

Technology firms join to expand capabilities
convenience store loyalty
Image courtesy of Bounteous

CHICAGO Bounteous, a technology agency, has acquired Hathway, a technology agency for convenience-store and restaurant brands including Wingstop, Dutch Bros. Coffee, Noodles & Co, Panda Express, Raising Canes and Dash-In Food Stores. These brands join a Bounteous restaurant and convenience-store client list that includes Domino’s, Shake Shack and Wawa.

The combination will provide additional capabilities for both Bounteous and Hathway clients.

“Bounteous’ acquisition of Hathway is exciting because together we can supercharge growth for our clients. Together we have differentiated industry expertise, unparalleled partnerships, unique intellectual property, a full-service digital innovation offering and compelling scale,” said Keith Schwartz, co-founder and CEO of Bounteous. “Our co-innovation methods and global delivery model will drive innovation and unlock growth and value for our clients.”

“Now, with Bounteous, we gain instant access to a global talent network, additional capabilities and resources to help us make this an ever-better place for our team to succeed in driving results for our clients. My co-founder Kevin Rice and I couldn’t be happier to be joining the Bounteous leadership team and helping accomplish its broader vision,” said Jesse Dundon, CEO of Hathway.

Bounteous’ acquisition of Hathway accelerates Bounteous’ strategic roadmap. It follows Bounteous’ recent partnership with New Mountain Capital, a growth-oriented investment firm with more than $35 billion in assets under management, and acquisition of Lister Digital, a full-service digital transformation consultancy with offices in Chennai, India and San Mateo, Calif.

Investment bank Canaccord Genuity served as exclusive financial advisor to Hathway on this transaction.

Founded in 2003 in Chicago, Bounteous is a leading digital innovation partner that co-innovates with the world's most ambitious brands to create transformative digital experiences. With services in strategy, experience design, technology, analytics and insight, and marketing, Bounteous elevates brand experiences through technology partnerships and unparalleled platform expertise.

Hathway, founded in San Luis Obispo, Calif., in 2009, is a digital growth partner specializing in content, commerce and loyalty solutions for restaurant, retail and c-store brands.

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