Foodservice

365 Free Refills in New 7-Eleven Promotion

For $139, slurp away in yearlong gaming-themed offer
7-Eleven beverage promotion
Photograph courtesy of 7-Eleven

IRVING, Texas It’s not quite a bottomless cup, but it’s close. 7-Eleven is selling 400 limited-edition gamer’s cups for its Slurpee, Big Gulp and coffee beverages that include a year’s worth of free beverages.

The cups are available for $139 only on its website; purchasers can redeem each free refill by scanning the 7Rewards barcode in the 7-Eleven app.

When a customer buys any of the three cups, they also will automatically get 15 entries into a sweepstakes to win a PlayStation 5 console.

7-Eleven is selling 20-ounce coffee and Slurpee cups and 30-ounce Big Gulp cups, all of which are stainless steel, vacuum-insulated Tervis tumblers. Each cup celebrates gaming with a vibrant design.

Purchasers can refill for free with any size Slurpee drink, Big Gulp drink, fountain drink or coffee. At checkout, the 7-Eleven employee will scan the cup owner’s 7Rewards barcode in the app. The gaming cup that the customer purchased is not required for in-store redemption.

If you’re doing the math, that’s 38 cents for each of the 365 fill-ups.

The retailer is selling 140 coffee and Big Gulp cups and 120 Slurpee cups. A scannable code to redeem the 365 free drinks will be loaded to a customer’s 7Rewards account within 72 hours of purchasing a cup. The cup will be mailed to the buyer in a gift box with a certificate of authenticity.

The refills end March 1, 2022. To buy a cup, visit 7-Eleven’s website and click on the featured tile that links to the retailer's marketplace.

Irving, Texas-based 7-Eleven operates, franchises or licenses more than 71,800 stores in 17 countries, including about 12,000 in North America, with more than 9,350 in the United States. It is No. 1 on CSP’s 2020 Top 202 ranking of c-store chains by store count.

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