Foodservice

Rutter’s LTO Berry Spooky

Available through Halloween, new Spiked Slushie flavor is blackberry
Rutter's Spooky Berry Spiked Slushies
Photograph courtesy of Rutter's

YORK, Pa. Following its Red, Spiked and Blue campaign with Steel Reserve for July Fourth, where it introduced Spiked Fruit Punch and Spiked Blue Razz, Rutter’s is again partnering with the brewing company on a special. This time it’s for Halloween.

Spooky Berry Spiked Slushies, which feature a blackberry flavor, are available throughout October and are a great treat for football parties, tailgating and fall festivities, Rutter’s said. All Spiked Slushie flavors are available in 20-ounce individual cups and 64-ounce and 128-ounce party bags.

“After the great response to our Red, Spiked, and Blue campaign, we wanted to keep the fun going into the fall,” said Sean Pfeiff, senior category manager.

Rutter’s added Spiked Slushies to its adult beverages menu in 2019, becoming the first convenience-store chain in Pennsylvania to offer them. Customers can now get Spiked Slushies in 43 of Rutter’s locations throughout Pennsylvania. Each location offers Spooky Berry along with up to nine other spiked options.

Rutter’s sold a Shamrock Spiked Slushie in March to celebrate St. Patrick’s Day, and last year the chain rolled out fall-themed beverages to celebrate autumn: pumpkin-flavored lattes, frappes and cappuccinos; pumpkin pie milkshakes and milk; and pumpkin-flavored creamers and syrups with which to customize dispensed beverages.

Adult beverages sold at Rutter’s are available only to those 21 years of age and older with a valid ID.

York, Pa.-based Rutter’s operates 78 stores in Pennsylvania, West Virginia and Maryland and is No. 87 on CSP's 2021 Top 202 ranking of the largest c-store chains in the United States.

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