PARSIPPANY, N.J. — Kinder Bueno, a Ferrero brand, is surprising consumers in Westchester County, N.Y. and on Long Island, N.Y., with the chance to receive free chocolate bars, a $50 gas gift card and a white glove service gas pumping experience.
“Nothing says summer like a road trip with friends and family; however, these days that can come with a hefty price tag,” said Shalini Stansberry, vice president of marketing at Kinder Snacking. “That is why we launched Summer Gets Bueno as part of our ongoing Life Gets Bueno campaign, to help people get where they need to go and to savor their summer road trips by taking a crispy, creamy Kinder Bueno along for the ride.”
On July 29, the event will be open at a Shell gas station in Scarsdale, N.Y. On July 30, the program will take place at the Ocean Gas & Mini Mart in Shirley, N.Y. The event will last from 1 to 4 p.m. or while supplies last.
In addition to the Summer Gets Bueno event, Parsippany, N.J.-based Kinder Bueno is hosting a sweepstakes through Aug. 11. Consumers can enter online to win a Kinder Bueno gas gift card, tumbler, cooler and more.
Ferrero USA is based in Parsippany, N.J. Ferrero was founded in Alba, Italy, in 1946 and entered the U.S. market in 1969.
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