HOUSTON and BOSTON -- ExxonMobil is teaming up with GasBuddy for the largest TANKSGiving gasoline giveaway in the history of the promotion.
From Nov. 14-15, Exxon Mobil Rewards+ members can enter a sweepstakes drawing to win rewards points worth $20 of fuel by visiting gasbuddy.com/tanksgiving and entering their account card number. Nonmembers can also sign up for a Rewards+ account to enter the drawing.
And on Nov. 15, a select Exxon or Mobil gas station will reward customers who are members of the Exxon Mobil Rewards+ program with up to $25 of free gas. GasBuddy will announce the specific Exxon- or Mobil-branded site through its email newsletter and social media on Nov. 14, and it will provide “hints” to the location in the days before the event. To receive the reward, Rewards+ members use their card at the pump or enter the phone number attached to the account.
GasBuddy and ExxonMobil expect to reward 1,000 people with Exxon Mobil Rewards+ points and give away more than $25,000 worth of fuel over the two days of the promotion.
Irving, Texas-based ExxonMobil debuted the Exxon Mobil Rewards+ program in July as a replacement for its Plenti loyalty program.
“We are excited to surprise and delight our Exxon Mobil Rewards+ members with this fun holiday experience,” said Eric Carmichael, Americas fuels marketing manager for ExxonMobil Fuels & Lubricants Co.
GasBuddy has partnered with fuel retailers on various holiday-themed gasoline giveaways in the past few years, including Kwik Trip Inc. and G&M Oil.
“Traveling during this holiday can be a pain point for many consumers,” said Michael DiLorenzo, chief marketing officer for Boston-based GasBuddy. “TANKSgiving, on the other hand, is the complete opposite. We are thankful to partner with Exxon and Mobil stations this year to make the drive a little easier.”
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