Foodservice

Middleby Acquires Flavor Burst Innovation

Flavor-enhancing systems used in shakes, smoothies, frozen coffees and more
Middleby Corp. logo
Logo/The Middleby Corp.

The Middleby Corp. is the new owner of Flavor Burst, a technology used in a variety flavored beverage and soft-serve products.

Elgin, Illinois-based Middleby develops and manufactures a broad line of equipment used in commercial foodservice, food processing and residential kitchens.

Flavor Burst, based in Danville, Indiana, has annual revenues of $5 million.

“Flavor Burst provides flavoring systems to enhance customer offerings for soft serve, shakes, slush, smoothies, frozen carbonated beverages, frozen coffees and frozen cocktails,” said Tim FitzGerald, CEO of Middleby. “This technology complements and extends the existing product offerings from our beverage group.”

Flavor Burst systems can be found in retail outlets and chain restaurants worldwide and are currently used on Taylor equipment, a natural extension of Middleby’s existing offerings, FitzGerald said.

“As part of Middleby and our beverage brand solutions, we are excited for the growth opportunities and providing a more seamless experience for our end users,” he said.

Flavor Burst delivers visually appealing flavorings to consumers while simplifying operations, Middleby said. The technology automates multi-flavor syrup dispensing, improving flavor consistency and end-user profitability.

Middleby manufacturers commercial fryers, bakery ovens, steamers, blast chillers, combi ovens, grills, mixers, warmers, slicers, panini makers and more. Its beverage line includes single-serve and nitro-brewed coffee, as well as Chewblet ice, blended drinks and soft-serve solutions for liquor and soda.

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