Technology/Services

GPM Investments Rolls Out Spring Rewards Benefits

Drinks, snacks and candy top 2nd-quarter promotions
GPM Investments fas Rewards app
Image from fasrewards.com

GPM Investments' spring rewards promotions will have customers enjoying free Starbucks Frappuccinos, Kinder Joy eggs and more.

“As the weather improves, we’re focused on providing our customers with deals to make the most of this spring season,” said Ruth Ann Lilly, senior vice president of merchandising and marketing at GPM. “When combined with exclusive in-app only hot deals and personalized saving offered through our new and improved app, our fas Rewards loyalty program offers enrolled members countless ways to save in store and at the pump.”

  • GPM Investments, a wholly-owned subsidiary of Arko Corp., is No. 6 on CSP’s 2023 Top 40 update to the 2022 Top 202 ranking of U.S. convenience-store chains by store count.

In March, the Richmond, Virginia-based company relaunched its new fas Rewards app, offering loyalty members exclusive in-app promotions, order and delivery options, fuel pricing locators and more.

Enrolled loyalty members can make the most of the app by signing in each week to view the latest deals, which rotate weekly. Highlights include:

  • Free 13.7-ounce Starbucks Frappuccino from April 19-25
  • Free Kinder Joy Egg or Kinder Joy Variety Egg (limit one per customer) from April 26 through May 2
  • Free BIC mini lighter May 3-9
  • $3 in fas Bucks to celebrate Mother’s Day from May 10-16

Additionally, GPM is partnering with suppliers to provide enrolled loyalty members a variety of deals all season long. These deals, available through May 16, include:

  • Buy-one-get-one-free 14-ounce Core Power
  • Buy one 2-ounce Cape Cod or Kettle Chips, get one for $1
  • Buy-one-get-one-free 700-milliliter LifeWtr
  • Buy-one-get-one-free Jack Links Beef Jerky Classic Stick
  • Buy two 16-ounce Red Bulls and receive 10¢ off per gallon of gasoline

In addition to these savings, enrolled fas Rewards members in participating states can “Buy More, Stack More, Save More” on fuel by stacking savings up to $1 per gallon off their next fuel purchase, up to 20 gallons. Fuel discounts vary based on state law.

Richmond, Virginia-based Arko Corp. operates in four reportable segments: retail, wholesale, fleet fueling and GPM Petroleum, which sells and supplies fuel to its retail and wholesale sites. GPM Investments owns and operates c-store brands including Fas Mart, Shore Stop, Scotchman, BreadBox, Young's, Li'l CricketNext Door Store, Village PantryApple MarketJiffi StopAdmiralRoadrunner MarketsJiffy Food MartsE-Z Mart1 StopTownStarr, ExpressStop and Handy Mart.

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