Foodservice

7-Eleven Gets Jump on Fall, Releases 2 Pumpkin Spice Brews

Latte and coffee available for a limited time starting Aug. 5
7-Eleven's Pumpkin Spice Latte
Photograph courtesy of 7-Eleven

IRVING, Texas — Not a leaf has fallen, but 7-Eleven on Aug. 5 rolled out two fall beverages to get a jump on seasonal promotions:

  • Pumpkin Spice Latte combines an espresso flavor with savory autumn spices to create a sweet and creamy pumpkin-flavored beverage with a baking spice aroma. It’s available at 7-Eleven, Speedway and Stripes stores for a limited time.
  • Pumpkin Spice Coffee blends mild Arabica coffee beans with a sweet pumpkin taste. A medium body coffee with mild spice, this smooth drink is for customers who enjoy a clean and crisp finish to their brew. It’s at 7-Eleven locations for a limited time.

“There’s no denying that the Pumpkin Spice Latte is a quintessential fall drink,” said Dennis Phelps, 7-Eleven’s proprietary beverages senior product director. “It’s become a cultural phenomenon loved by coffee drinkers everywhere. We like to take the Pumpkin Spice Latte one step further by encouraging our customers to take their cup of joe into their own hands with more than 3,000 ways to customize their beverage.”

  • 7-Eleven is No. 1 on CSP’s 2022 Top 202 and 2021 Top 202 rankings of the largest U.S. c-store chains by number of company-owned retail outlets.

In addition, through Sept. 6, members of the 7Rewards and Speedy Rewards loyalty programs can grab three sausage, egg and cheese breakfast empanadas and any size coffee for $3.

Irving, Texas-based 7-Eleven operates, franchises or licenses more than 77,700 convenience stores in 19 countries and regions, including about 13,000 in the United States, including about 9,500 under the 7-Eleven banner, around 3,800 under the Speedway banner and about 500 under the Stripes flag, as well as the Laredo Taco Company and Raise the Roost Chicken and Biscuits brands.

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