Bonfare Markets’ competitive advantages are its core customer base of blue-collar workers combined with an effort to also appeal to more white-color consumers by upscaling its stores and products.

Source: Convenience Digital Resource Library, Technomic

Headquarters:Milpitas, Calif.
No. of Stores:38
Average Store Size:3,200 sq. ft.
Rank:161
States of Operation:
Website:http://www.bonfaremarkets.com/
Family Business:Yes