R.L. Vallee operates convenience stores under the name Maplefields. The company also distributes gasoline and diesel fuel throughout Vermont and northeastern New York.

While its target customer is the typical c-store blue-collar male commuter, R.L. Vallee plans to open new stores in urban areas to attract walk-by traffic and female professionals. Its foodservice program features grinder sandwiches. The stores sell Mobil or Irving brand gasoline. 

Source: Convenience Digital Resource Library, Technomic

Headquarters:Saint Albans, Vermont
No. of Stores:44
Average Store Size:3,600 sq. ft.
States of Operation: New York, Vermont
Family Business:Yes