General Equities operates the Food Bag chain of c-stores known for its competitiveness in the gasoline market and is often the lowest on the street in several of its locations. Food Bag Market’s competitive advantage is stated in its motto: "We work harder.” Stores are clean and well-lit, and some of the stores offer propane exchange.

The chain is working on a loyalty program, with plans to offer specials throughout the year. Stores also offer limited-service and self-serve foodservice.

Source: Convenience Digital Resource Library, Technomic

Headquarters:Kensington, Connecticut
No. of Stores:51
Average Store Size:750 sq. ft.
States of Operation: Connecticut, Florida, Massachusetts, New Jersey, New York, Pennsylvania
Family Business:Yes