Nouria Energy Corp. oversees Lil' Mart, a chain of convenience stores in the Northeast. Many stores are open 24 hours a day for customer convenience. Its competitive advantage is its clean and bright image, prominent fuel brands and strong neighborhood presence with friendly service and products that local customers want.

The company is actively striving to attract more female and millennial shoppers by adding more relevant products and healthier choices, including fresh foods, premade salads and healthful beverages to its offerings.

Nouria Energy Corp. is a Massachusetts-based company that includes a wholesale-fuel division and a retail division.

Source: Convenience Digital Resource Library, Technomic

Headquarters:Worcester, Massachusetts
No. of Stores:116
Average Store Size:3,200 sq. ft.
Rank Last Year:74
States of Operation: Maine, Massachusetts, New Hampshire, Rhode Island