A newcomer to the Fuels 50 list in 2018, Go Mart, is a quintessential c-store chain operating in Ohio, Virginia and West Virginia. The customer base is working-class people employed in the timber, coal and natural-gas industries. From locally made artisan products to West Virginia University apparel and live bait, Go Mart’s competitive advantage is an extensive collection of products unique to its stores.
Go Mart has been in the fuel business since the early 1900s, when it fueled gasoline-powered paddleboats running the Little Kanawha River. It was the first retailer to offer self-serve gas pumps in West Virginia, according to the company. Go Mart Rewards offers fuel discounts, free products and other special offers. Some stores offer diesel.
Headquarters: | Gassaway, W.Va. |
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Station Count: | 115 |
Market Efficiency: | 1.310 |
Market Share: | 0.140% |
Outlet Share: | 0.110% |
Price Differential: | -0.91 CPG |