Recognizing a marketplace gap between large-scale grocery stores and small convenience stores, the principals behind Street Corner filled this gap by imagining and creating Urban Superette, a specialty-based convenience store franchise known for its smaller stores and mall kiosks. Located in mixed-use environments within dense population centers, Urban Superette is known for its sleek and refined d?cor, an inviting look that consistently attracts a diverse customer base that includes professionals, students, building residents and families. Locally sourced options include fresh breads, coffee, espresso-style drinks and craft beer.
Eventually expanding its footprint to the San Diego metropolitan area, Street Corner boasts drive-through access for customers to complement its in-store and pump-based paying alternative. Optional self-checkout kiosks ensure customer ease while touch screens at the pump allow customers to pay for gas and merchandise in a single transaction.
Technology meets convenience in its fuel station format, which provides customers a variety of grab-and-go essentials and freshly prepared food products, coffee bar, optional full-service deli and electric car charging station. Its fuel station format has upscale design complete with ceramic distressed wood-look flooring and well-marked departments. It also offers a mall-formatted concept.
For benchmarking purposes, store counts are year-end 2019.
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